When translating a website, it is crucial to achieve a professional translation, as internet search engines prioritise well written web pages. Likewise, the translator needs to have knowledge of SEO (search engine optimisation) and use the ideal keywords to make sure the translated website is well placed in search engine results.
Translating a website means translating not only visible content, but also URLs, keywords, metatags and, more generally, all the invisible content trawled by search engines in order to position the website in search results.
At Ampersand Translations, we have the tools to translate directly from html, php, xml, po and many other types of file and deliver the translations in the same format.
Finally, when a website is translated, final testing is paramount. To do this, when validating the final texts, the translator checks that all the translated text is correctly formatted and that usability standards are met.